Many countries in the western world are experiencing a rise in obesity in both children and adults and this rise is predicted to get worse. It seems all too easy to eat convenience foods from a local drive through restaurant, get a snack from a corner store or maybe from a vending machine. It’s estimated that obesity rates for children is nearly 20 percent in america and this brings associated issues such as type 2 diabetes and heart problems in later life.
As a business it’s more rewarding to stock the machine with tried and trusted best sellers, normally of the unhealthy variety it to risk low gains stocking less popular healthy alternatives.
Schools and colleges however have started to buck the trend and are insisting that healthier options are available to their employees and students. It is a case of getting the balance of products right to match the potential customers who have access to the machine.
Even some employers are starting to realise the benefits of offering nutritious snacks to their workforce. A employee if much more likely to be efficient, organised and effective if they have access to good healthy food.
Vending machines in schools and higher education establishments have begun to display healthier snacks and beverages to display alongside more traditional products. Cereal bars, fruit, nuts, seeds and dried fruit packs are now offered as standard together with rice cakes and low fat potato products. Alongside the popular heavily advertised cola beverages, many machines today vend orange juice, apple juice, yogurt drinks and mineral water.
Owners of Sports Centres and Gymnasiums have also realised the potential of offering low fat snacks and healthy drinks from their vending machines. It makes perfect sense of course . Customers using the sports facilities or exercising in the gym are unlikely to want to load their own bodies with saturated fats as soon as they’ve finished. A selection of tempting healthy and nutritious snacks and drinks from a vending machine is precisely what they are after.
It’s unlikely that high fat foods will disappear from vending selections completely but the healthy vending movement has got some momentum. Vending entrepreneurs that embrace the sea change to healthier vending are likely to benefit greatly as the momentum grows and consumers need better choice.